Another Veterans Day has come and gone, but businesses can do their part to honor the service of veterans of the U.S. Armed Forces every day. After serving their country, veterans deserve to be honored for their sacrifice and commitment. Business executives can offer veterans opportunities to thrive and excel, encouraging and honoring them for …
Franchising can help veterans transition to the civilian world Read More »
As a franchise consultant, I am constantly asked why someone would buy a franchise when they could just as easily start the business on their own. Time and again, business owners who are considering franchising will pull in the reins because they feel they do not have something that is truly proprietary to offer to …
You Don’t Need A ‘Secret Sauce’ To Start A Franchise Read More »
If you choose the right franchise business opportunity, you’ll have a good shot at being successful. But, let me be a little more specific about “the right franchise opportunity.” For an opportunity in franchise ownership to be right for you, it must meet the following criteria: The business type must be one that you can …
New Year, New Career? It’s January, the start of a brand new year and historically January is a month when franchisors are flooded with an influx of inquiries from potential recruits whose New Year resolutions include looking for a new career or challenge, seeking a change in direction or simply trying to escape a role that …
So. You’re the proud owner of a brand new franchise business. You did your research, explored all of the options, investigated the legals fully and you’re confident that the franchise you’ve chosen to invest in is the right one for you. You’re fully behind the product or service that you’re going to be delivering and …
Top 5 mistakes new Franchisees make the First Year Read More »
NCASEF’s board of directors took a vote of No Confidence in the management of 7-Eleven Inc. 11/19/2018- The National Coalition of Associations of 7-Eleven Franchisees (NCASEF) is planning to skip its parent company’s annual conference for the second consecutive year. An overwhelming majority of NCASEF’s board of directors voted to skip the 2019 7-Eleven Experience, …
Tension Escalates Between 7-Eleven Corporate & National Coalition of Franchisees Read More »
Through my own business journey to date in building up my core business and brand and then launching headfirst into the world of franchising, I have always been a firm believer in collaboration and working as a team. Running and leading a business can be lonely and isolating at times and quite simply it helps …
As we hurtle towards the end of 2018, it’s time to look back and reflect on some of the big franchise stories of the year. Earlier this year franchise giant Subway made the headlines when they implemented an aggressive restructuring program, closing or consolidating hundreds of stores across the US. Subway is one of the …
Subway plans to overhaul their initial Franchisee Expansion Read More »
“What’s the ROI of an impression?” No matter if they’re seasoned marketers or bootstrapped founders, this is a question I hear from clients all the time. It comes up a lot. Listen, I get it. I’ve asked myself the same thing. Why are we advertising, if not to drive sales? Here’s the thing. Putting money into awareness is putting …
Spending on Brand Awareness Increases Sales. Period. Read More »
At the close of 2018 Bloomberg reported in the article, “American Chain Restaurants Had a Tough Year and 2019 Looks Worse,” that chain restaurants in the US could be facing a tough year ahead. This is a continuation of a weaker 2018 with franchise restaurants seeing slower customer traffic, giants like Starbucks closing down locations, …
Proper Planning and Adaptation will be Critical for Franchisees in 2019 Read More »
