FOR FRANCHISE INFO CALL (866) 473-3499

Archive: June 2022

On June 13th, 2022

Benefits of Owning a Non-Brick-and-Mortar Service Franchise

Unlike a retail or restaurant franchise, service brands don’t rely on customers walking into a brick-and-mortar location. Rather, they work directly with customers on their home or business turf to perform our top-notch services – in our case, that may be building an outdoor kitchen or asphalt maintenance at a commercial business. When deciding if ...

read more
On May 10th, 2022

Q&A with Our CEO Dave Wescott

Transblue wouldn’t be experiencing the affluent growth it is today without the leadership of our CEO, Dave Wescott. As an industry veteran with years of building up small businesses, Wescott recently sat down with Franchise Marketing Radio to share our founding story, philanthropic efforts, and recent franchise growth. Check out part of his interview below: ...

read more
On February 10th, 2022

Franchisee Qualities We Love

When it comes to selecting a franchise candidate, we want to make sure they’re a perfect match for us as we are for them. While there’s no specific formula to the perfect franchisee, many of the most successful franchise owners have similar qualities in common. Let’s look at some of the qualities we look for ...

read more
On February 4th, 2019

McDonald’s not Leadership Worried About Franchisee Relationship

McDonalds stays firm on Franchisee Relationship On a recent earnings call, McDonald’s CEO Steven Easterbrook said he was unconcerned of McDonald’s franchisee relationship, and pushback from many newly unified franchisees within the restaurant chain’s system. Last October, a group of franchisees within the McDonald’s network united to form what they’ve dubbed the National Owner’s Association ...

read more
On January 28th, 2019

Teamwork is Key on How to Make Your Franchise Successful

  Teamwork and How to Make Your Franchise Successful Through my own business journey to date in building up my core business and brand, and then launching headfirst into franchising, I have always been a firm believer in collaboration and working as a team. Running and leading a business can be lonely and isolating at ...

read more
On January 25th, 2019

Retaining Employees and Decreasing Turnover for Franchise Employees

Retaining Employees and Decreasing Turnover for Franchise Employees Fabulous product or service? – check. Replicable model? – check. Intellectual property? – check. Management structure, processes and procedures in place? – check. Mindset?………errrrr, check?? Franchise employees might be hard to retain in the market. Keep on reading to find out how! If I was packing a ...

read more
On January 23rd, 2019

Spending on Brand Awareness in Marketing Increases Sales

Increase sales by spending on brand awareness in marketing “What’s the ROI of an impression?” No matter if they’re seasoned marketers or bootstrapped founders, this is a question I hear from clients all the time. It comes up a lot. Listen, I get it. I’ve asked myself the same thing. Why are we advertising, if not ...

read more
On January 22nd, 2019

Is 100% Franchise Satisfaction Achievable? 

It is for Transblue, and here’s how franchise satisfaction is done. Help You Develop Your Business Transblue provides regular access to useful and relevant business information that will help you grow your business and stay in control of your financial position. Using a benchmarking program that shares results on agreed key performance indicators is a ...

read more
On January 21st, 2019

Proper Adaptation for Franchisee Planning is Critical in 2019

Franchisee planning is critical for Franchises At the close of 2018, Bloomberg reported in the article, “American Chain Restaurants Had a Tough Year and 2019 Looks Worse,” that chain restaurants in the US could face a tough year ahead. This is a continuation of a weaker 2018 with franchise restaurants seeing slower customer traffic, giants ...

read more
On January 18th, 2019

Understanding The Buying Decision Process

The Buying Decision Process New Year, New Career? It’s January, the start of a brand new year, and historically January is a month when franchisors are flooded with inquiries from potential recruits whose New Year resolutions include looking for a new career or challenge, seeking a change in direction or simply trying to escape a ...

read more